On Apr 9, 2025

The RTPFI method: how to apply it?

In a world where artificial intelligence plays an increasingly significant role in content creation, knowing how to structure your instructions effectively has become essential. This is where the RTFPI method comes into play.

The RTPFI method: how to apply it?

Designed to improve the relevance and accuracy of prompts used with AI, this method relies on five key elements: Role, Task, Format, Public, and Intention. By clearly defining these aspects, you can guide the AI toward more relevant results, tailored to your needs and objectives. In this article, we will detail each element of the RTFPI method and explain how to apply it effectively to optimize your prompt writing and obtain precise, relevant answers that are well-suited to your professional context.

🏷️ R as Role: Define the identity of the content generator

One of the fundamental elements of an effective prompt is determining the role that the AI should take on. This role directly influences the tone, terminology, and approach of the generated response. For example, if you ask the AI to write an article on communication strategy, it is essential to specify whether it should act as a marketing consultant, an SEO expert, or a digital communication specialist. Each role implies a specific approach and vocabulary tailored to the field in question. By clearly defining this role from the outset, you guide the AI towards a more precise, coherent, and relevant response that aligns with your audience's expectations.

✅ T as Task: Describe the specific action to be performed

Once the role is defined, it’s crucial to specify the particular task the AI needs to accomplish. Without this precision, the risk is receiving a response that is too general or off-topic.

If your goal is to obtain an SEO-optimized blog article, it's important to mention that the AI should not only write an informative text but also ensure it’s structured with relevant headings, includes well-chosen keywords, and meets search engine expectations.

A well-defined task formulation helps avoid unnecessary revisions and ensures efficient content production aligned with your objectives.

📝 F as Format: Define the structure and format of the response

The same subject can be addressed in multiple ways depending on the expected format. A LinkedIn post is not structured the same as a blog article, a press release, or a YouTube video script. Specifying the desired format allows the AI to adapt its tone, style, and length of the content. For example, a blog article will need an engaging introduction, a structured development with several sections, and a compelling conclusion. By clearly defining the format in the prompt, you ensure that the content is directly usable, without requiring extensive modifications.

🎯 P as Public: Tailor the message to the intended audience

The effectiveness of content largely depends on how well the message aligns with the target audience. The same subject will not be approached in the same way if it is aimed at business leaders, students, or a technical audience. If your article is addressed to communication professionals, it should adopt a formal and expert tone, incorporating references to advanced concepts in the field. On the other hand, if it is meant for novice entrepreneurs, it should be more educational and accessible, avoiding overly technical jargon. Considering the audience when writing the prompt ensures better understanding and greater relevance of the generated content.

🚀 I as Intention: Clarify the objective of the generated content

Finally, the key element of a well-structured prompt lies in the intention behind the request. Why do you want to generate this content? What impact should it have on your audience? If your goal is to persuade, the AI should adopt a persuasive tone and use strong arguments. If you want to inform, the content should be structured in an educational manner and include detailed explanations. And if you're aiming to optimize a text for SEO, the AI should make sure to include relevant keywords and follow SEO best practices. By clarifying your intention from the start, you get effective content that is aligned with your goal and immediately usable.

The RTFPI method is a powerful tool for effectively structuring your prompts and improving the relevance of the responses generated by AI. By clearly defining the role, task, format, public, and intention, you optimize the quality of the produced content and facilitate its integration into your communication strategy. Adopting this method means saving time, improving the precision of your requests, and obtaining more effective results that are better suited to your objectives. So, ready to structure your prompts like an expert? 🚀